eDirectory.com new Mobile App Builder

eDirectory.com is thrilled to release the latest version of the mobile app builder. With a completely revamped design, powerful features, and a sleek interface – this new app release will add tremendous value to your online directory enterprise.

eDirectory.com Mobile App Builder: a brief overview of what’s new

  • TRUE push notifications
  • beautifully-redesigned homescreen
  • expanded color palette for branding
  • App-specific analytics
  • Google Firebase
  • Expanded search features and filters
  • Voice commands

Download it now [it's free]: Apple Store | Google Play

Send Push Notifications

Engage your app users with TRUE push notifications. eDirectory mobile app builder will now integrate with Google Firebase to offer an easy way to create, schedule and manage the use of push notifications. Send messages to all subscribers or segment your tailored messages to specific users to drive activity and retention. Increase your revenue potential by offering paid push notifications to your members for maximum exposure.

New beautifully-redesigned homescreen

New features include a beautifully-redesigned homescreen will now serve as the main app welcome screen. Publishers will be able to manage the module listings display and add some flare with slider images, optional summaries, and special links. These sliders create a great new opportunity to offer your members premium exposure on the homescreen for value-adding opportunities.

Expanded color palette

Another great new feature is the expanded color palette designed to better match your branding. Each module may also be color coded which will easily distinguish which section of the app you are using including listings, deals, events, articles or blog creating a more intuitive app navigation. Create some distinction among your features with brand-building color schemes.

Google Firebase Analytics

eDirectory has integrated with Google Firebase – a super-charged mobile platform which expands the usage and functionality. With Google Firebase Analytics – app publishers will now have the ability view app-specific analytics and to drill down on app usage for detailed behavioral reporting. Demographic segmentation, including age, gender, and location are available right out-of-the-box. With this powerful new integration, the foundation has also been set for continual optimization and new feature releases.

Search by voice

New expanded search capabilities include additional filters, search history as well as auto suggest. Search-by-voice is an awesome new feature which makes it incredibly easy and convenient for mobile users to search simply by speaking their request. All search functionality is now supported by Elasticsearch – a powerful program also used in eDirectory’s web based platform searches.

We’ve also added a ‘log in with Google’ feature which will make it so easy for Google users to sign in using their Google account credentials.

We are proud to announce all the hard work we’ve done to bring our valued customers the latest and greatest so they can continue to grow their online revenue goals! We look forward to seeing what you build with the newest version of the eDirectory.com Mobile App Builder.

Already a customer?
If you’re an existing eDirectory client, and would like to take advantage of what’s new, please contact your account executive for next steps or complete the Upgrade Request form found hereFor clients running the latest version, the new App Builder is LIVE. Simply build, publish and submit to iOS and Android. We also can help submit.

New at eDirectory.com?
If you’d like to learn more about launching your online Enterprise with eDirectory.com, simply click now “Try Free Demo” or call 1-800-630-4694 and your assigned account executive will be more than happy to make sure we’re a good fit for your project.

Thank you and happy hunting!

More Income: offer multiple Ads and Classifieds to your listings

More Income: offer multiple Ads and Classifieds to your listings

Increase your income by offering multiple banner advertisements or adding classified ads to your listing levels and plans creating high value plans for your members. This is a great way to upsell premium plans that includes these additional opportunities for members to maximize exposure and branding across your website. (now available in v 11.1)

Revenue-Generating Online Directories

Banner Ads

When getting started with a new website, publishers can use the banner ad space to place affiliate links, sell your own products/services or add google Adsense to generate revenue. Website publishers can also sell banner ads at 80% off to get started, upgrade members for free so they can add offers which will allow you to then charge them for leads. eDirectory has all the banner tools that you’ll need to turn a profit from your advertisers.

By allowing your best customers to take advantage of the opportunity to proudly fly their banner ad atop the category they best represent, adds credibility and brand exposure reserved for premium members. This will quickly prompt your member’s competitors to also want to gain access to premium real estate on your website and sign up for paid advertising.

Displayed banners ads can be created to link to outside URLs such as your member’s website or link to internal listings, deals, classifieds or events in the directory website. eDirectory’s built in banner ad manager makes it super easy to upload banner ad images, manage and track click-through traffic. Banners can be images, flash, or even script from a third-party banner system.

Classified Ads

Another awesome built-in tool is the Classified Ad module. This allows members to advertise jobs, show items for sale or customize the Classifieds Module to display whatever is best for your community and includes descriptions, photos, pricing and contact information. Whether it’s advertisements or sales, it’s a one-stop shop for getting your Classifieds on your directory. Let your site customers sell anything they wish in the an expertly categorized, well-organized, and beautifully presented Classifieds section

A link to the classified ad will also be displayed in the member’s listings, same goes for the classified listing linking back to the member’s.

By offering these additional ads it’s not only beneficial for your members, but also helps site publishers to further populate their website with quality content.

Creating The Plans

Offer at least three and up to four plans displaying tiered pricing plans that are easy to compare and the pricing page that is easy to understand. Create a perceived appearance that by upgrading to a premium plan that includes banner and classified ads, they are able to receive far more value for their advertising dollar.

Creating listings and levels is easy in the eDirectory site manager dashboard which allows up to 4 listing levels and will display what is included (and what is not) great for displaying that all important comparison chart.

directory website advertisingCreate packages and promo codes to further customize your plans and pricing with value-add incentives.

So get started adding multiple banner ad and classifieds with your listings and start and watch your website start to rapidly develop into a thriving community.

(Stripe) How to get new Members Offering Trials

Stripe – How to get new Members Offering Trials

Stripe is one of the most powerful payment processors on the planet and was added as a payment gateway option for our global user base during the newest v11.1 release. What clients love about Stripe is that it processes payments in over 100 different currencies, allows our clients to manage all of their own finances within the site manager, and also provides for free trials… which are a great marketing tool for growing your online community.

advertise-trial

Once you have set up your Stripe account in the eDirectory dashboard, you will be able to set up your free trial options in your levels and plans. Set number of days, weeks or months under free trial giving members enough time to use the system, and begin to reap the benefits of becoming a member of your community.

But I want to monetize my site. Why would I want to offer free trials?

By offering free trials – this helps to quickly populate your new directory website with member listings and content. A more populated website with quality content will help build credibility, add value and begin to drive traffic to your site. By populating your site with useful information and displaying an active, popular website, this will help to boost user engagement which naturally leads to paid membership subscriptions and website monetization opportunities.

Once your site becomes established, you can then begin to monetize (link to monetizing your website blog) your website and reap the sweet rewards of your investment and hard work.

The most important steps to achieving your online revenue goals all start with growing your online directory community. Seeing is believing! With free trials, members can see how it all works, how easy it will be to add great content and get new leads for business.

You can even offer special upgrade deals to convert them into paying customers. Once they see how you curate your brand, content, and marketing, they will be more so enticed to stick around and grow with you!

3 Benefits of offering Free Trial Sign Ups:

1. Start Free and Encourage Paid Upgrade at a Later Date

By offering a free trial, sign up new members or allow for on-site sign ups via eDirectory’s built in self-service sign up system. Once trial members are given the opportunity to ‘test out’ the functionality of your directory, view the site report activity and see the number of leads coming in or coupons being redeemed, it’s hard to argue the value of the listing and much easier to close the sale or even upsell to a larger plan.

2. Free Trials help to Populate Your Directory With Quality Listings

When new browsers visit your directory and place a search for data, they expect to find results. Having your free members create listings and contribute content will show that your directory is active and successful. This is also where the FOMO (fear of missing out) factor comes in to play. If a business owner sees their competitor listed on your directory, they too will want to be listed and become a member of your community to remain competitive.

3. Free Members Create Quality Content and Add Value to Your Website

You want your directory to have the inherent appearance of a healthy and thriving website community – a site that provides educational and helpful information. Each member of your community will have the opportunity to add this type of content via listings, articles, events and blog postings. This is not only helpful to visitors, but it’s also great for SEO.

So, if you are an existing client and would like the Stripe feature added to your site, simply request an upgrade here, contact your account executive, or chat with us anytime as www.eDirectory.com ! Thank you and happy hunting with free trials for your site!

Creates a dialogue – once the free trial has been created, it will create a dialogue between you and your members… you can reach out to collect any feedback or make them a special offer. Once the free trial is over, it also creates the same dialogue allowing directory owners to have a meaningful conversation or learn more about their customer needs.

If you’re an active client and would like Stripe added to your site, please click the upgrade request form link to get that started, contact your assigned account executive or create a support ticket. New clients may request a demo call or pick the plan that works best for you and then select LAUNCH right from the pricing page.

eDirectory vs WordPress Themes

eDirectory vs WordPress Themes

5 reasons why eDirectory crushes WORDPRESS

As you begin to plan and research creating and building a profitable online directory, you will find that there are a few options for you and may wonder – ‘what is the best solution for me?’

If you are contemplating using WordPress themes and plug-ins, there are some pros and cons to consider.

yoga-screen

If you are new to using WordPress, there may be a bit of a learning curve. Although getting started with WordPress has a relatively low cost as an open source code, to build on the website it begins to add up and create a lot of moving parts. Many of the reliable WordPress themes are offered at a premium price – same is to be said for plug-ins.

eDirectory.com is a platform specifically designed for building and managing an online directory. The skilled development team has thought through all of the details needed to build a fully-functional website. Every feature that a directory website would need are built into the platform and eDirectory offers several modern and attractive themes to help get you started.

Here are the 5 key reasons to consider eDirectory over WordPress Themes:

1. Support

With eDirectory, you have a TEAM of over 50 techs, reps, and trainers to make sure you have the greatest opportunities for success – whether that means squashing a bug, scheduling a training session, or getting some help with how it all works…. No need to chase down a developer or have staff on payroll for basic maintenance or consultation. You have your account executive, support team, project managers, and trainers all ready to assist you.

2. Product

With WordPress, you may end up with a sort of frankenstein website with lots of controlled moving parts by various 3rd party developers that may or may not keep current with the constant security updates of an open-source platform like WordPress, meaning you could go weeks with broken items on page with no sign of help in sight. So in the end, just to make things work, you may bog down your site and find yourself trying to piece things together with bandaids, duct tape and hot glue.

3. Scalability

Many people launch with WordPress for the low sticker price, but once your clients start gaining traction with WordPress and eventually grow out of it, clients experience high-switching costs to a platform better-suited for growth and scalability like eDirectory.com…. Many clients experience extended delays and issues with migrating data, service interruptions, customer dissatisfaction from a broken site, and overall growing pains that can easily be avoided by launching with eDirectory from the get-go… SO for clients with serious revenue goals and long-term growth plans, and less headaches so they can focus on activities that add value rather than operational development, clients choose eDirectory.

4. Credibility

Visitors can spot a WordPress site from a mile away. There’s nothing special about a $99 theme that makes your brand look credible. With eDirectory.com, our clients LOVE the integrated app builder, all the essentials under one roof like payment processing, hosting, and member management…. And your online community will appreciate all of the features you’re able to provide with our fully-integrated online directory solution to provide a one-stop shop for growing your revenue goals. When people see you have an unbranded, mobile app, they know you’ve invested and are serious

5. Growth & Custom Development

As your online community grows and you start to receive actionable feedback, you might find there are features or functionalities unique to your community that you need to keep growing and adding value to your brand. With WordPress, you may encounter the same frankenstein scenario that makes it more difficult to keep it all together without a fulltime developer at an average hourly rate of $100 per hour. We have an entire DEPARTMENT of custom development services to add what’s most important to your expansion plans

eDirectory offers a stable, secure hosted solution so you can rest assured your investment is in good hands. With so many built-in features and functionality, the website need not get ‘bloated’ with additional plug-ins and scripts therefore leading to faster load times.

By choosing eDirectory as your directory platform, you can be up and running AND generating revenue quickly and easily.

To help you get started, contact an account executive to discuss your needs and ask about our onboarding plans to help you get jump on your new venture!

Benefits of Creating a Niche Directory

Benefits of Creating a Niche Website Directory

Building a niche directory can prove to be a very profitable venture indeed! With dedicated focus, a niche website is easier to launch and quick to attract paying advertisers, build community members and become profitable faster than other types of directories.

A niche website can be based on a specific subject, industry or region. The secret behind this business model is knowledge of your niche and an understanding of your target advertisers and readers. Your website content needs to be viewed as useful to attract readership and your advertising plans need to create a solution to a perceived problem or challenge your advertisers may be facing.

Niche Directory Market Size

Rather than casting a huge national or global net trying to encompass anyone and everyone, niche websites allow you to focus your energies on one particular market and subject and do it well!

  • Start out small – walk before you run and allow yourself to make your mistakes when you’re small so that you can get organized for success as you eventually grow
  • Focus on a smaller market that will give you more precise targeting options and better chances to achieve greater ROI on your investments
  • Create important partnerships early on that will create more opportunities down the road

Niche Directory Identity

It’s very difficult to be all things to all people. Honing in on your brand voice and identity unique to your niche is key early on.

  • Position yourself as an expert here becoming a key resource to a select group
  • Once your identity has been realized, this will help make generating content more consistent
  • Building on authority breeds trust which will help with growing your credibility

Niche Directory Location

If you can, start in one specific location or region and then begin to expand your reach once you have a good handle on your new business and better understand the needs of your community.

  • Master your back yard first – prove the concept where it is easiest to relate, travel, or be more proactive
  • Niche prospects will be in a more definable location across the web as well, as subscribers and consumers of industry or trade publications, geographic areas, or online groups or communities are in one “place” since it is a niche, it is easier to get yourself noticed

By building a niche directory website, you become a one-stop shop for bringing your community together and growing your online directory revenue goals. Focus on adding value, curating your niche community, and listening to their feedback as it will help you reach your goals more quickly.

How To Leverage Your Community to Create Content for You

Content is King! Keep in mind that directory websites are unique from other types of online enterprises. With online directory websites clients have an amazing opportunity to leverage the power of dozens, hundreds, and even thousands of members (depending on your target market) to achieve their recurring online revenue goals.

EventsContent

At eDirectory.com, we help clients leverage this powerful concept to create recurring revenue that grows with time, knowing that each new member represents more opportunity for growth.

Given the exponential power of social media, globalization, and multiple revenue streams, eDirectory.com will show you to turn this latent opportunity into active and passive revenue, so long as you understand how to leverage your community to create content for you with these 3 simple steps:

Offer incentives for clients to share valuable content

  • Feature them on your social media after sharing content
  • Give free banner ads or months of service for contributions
  • Upgrade their listing to your premium membership level for free and turn value-adding clients into brand ambassadors

Stay in touch with your community to create more opportunities

  • Send out newsletters with the integrated email system to encourage activity
  • Create online groups and communities on popular social media platforms like LinkedIn, Facebook, and Google+. Share what you see here to other platforms to grow your presence and attract industry-specific contributors
  • Create a referral program that invites your first members to mention your site

Be active in monitoring what your competitors and prospects are doing

  • Your community exists outside of your directory site, so stay in touch with what is going on in your industry or target market to be at the forefront. The more people you attract with authenticity the faster you will achieve critical mass and have numerous members adding content to your site
  •  Talk to your prospects about how they would best like to participate. Identify patterns and try to replicate this across your various methods of outreach. The more people you attract with similar needs, the faster you find your niche and get more clients onboarded that will help you grow by adding and sharing.
  • Early on, make your key goal to have your members and visitors “share”. A conservative measure of unique active social media accounts can have hundreds of followers, if you get shares you create the opportunity of impressions across thousands of possiblevisitors and members. The more times your community members “share” items across social media, the more likely you are to achieve your idea of “critical mass” with your online directory revenue goals.

Tapping into your community of experts to add content to your website creates lasting relationships, offers additional exposure for your advertisers and adds value to your website. Reach out today and start adding valuable content to your website.

See what’s new with eDirectory v11.1

Once again we are very proud to announce the release of a brand new version of eDirectory: the v11.1.  We’ve prepared a hard-hitting lineup for you: new features on Base Code, added Stripe, 3 new layouts to choose from, SEO improvements, and much more made to meet your expectations!

Check out what´s new on eDirectory v11.1!

Stripe – New Payment Gateway Integration & Free Trials

eDirectory has added Stripe to the list of payment gateways so site managers will now be able to not only add this as a payment option but Stripe users also can now offer the ability offer free trials to any of your listing levels and plans. Please note that the trial feature is exclusive to Stripe.

Stripe_Transparent

New Theme Updates

Choose from the beautifully re-designed default theme or choose from 3 additional themes, each of which have their own home page look and feel with unique display and behavior options too: The Medical Guide, the Restaurant or Dining Guide and the Wedding Guide.

Enhanced Membership Level Editor

Strong enhancements to the Membership Level Editor which now include the ability to associate classified ads and multiple deals or coupons with their listing owners. Classified ads are perfect for job listings, merchandise, services and real estate. We are sure advertisers will love these new updates!

Enhanced Email Editor

eDirectory.com´s email editor now allows the site manager to design and send email notifications automatically right from the platform with your personalized headers and footers. Modify your automated email notification with shiny new templates and updated default messages.

Are you ready to see your site online with v11.1? Sign Up today!

Are you already a customer that wants the latest and greatest? Request your upgrade!

Read here the full list of enhancements of  v11.1

Medical Directory Theme – eDirectory.com

Since the release of eDirectory v11.1 our customers are able to select from 4 beautifully re-designed templates, one of them is the the Medical Directory Theme.

The Medical Directory Theme

The Medical Directory theme is designed to promote the health and wellness industries and features. This theme puts recent reviews front and center – an important feature when choosing a healthcare professional.

Of course you can use this theme for ANY business or industry and customize to meet your needs. All of the image sizes are consistent between themes so you may choose to switch themes at any time and will not lose the integrity or compromise the design of your directory website.

Proposal-Theme-Medical-2Interested on having this Medical Directory Theme? If you are new on eDirectory, signup today! Already a customer and ready for v11.1? Request your upgrade!

 

Wedding Directory Theme – eDirectory.com

Since the release of eDirectory v11.1 our customers are able to select from 4 beautifully re designed templates, one of them is the the Wedding Directory Theme.

The Wedding Directory Theme

The Wedding Guide Theme easily allows site managers to build a beautiful wedding guide to promote wedding planners, venues, photographers, caterers and more.  This layout minimizes the category links.

Of course you can use this theme for ANY business or industry and customize to meet your needs. All of the image sizes are consistent between themes so you may choose to switch themes at any time and will not lose the integrity or compromise the design of your directory website.

eDirectory Wedding Directory ThemeInterested on having this Wedding Directory Theme? If you are new on eDirectory, signup today! Already a customer and ready for v11.1? Request your upgrade!

Restaurant Directory Theme – eDirectory.com

Since the release of eDirectory v11.1 our customers are able to select from 4 beautifully re designed templates, one of them is the the Restaurant Directory Theme.

The Restaurant Directory Theme

The Restaurant or Dining Guide allows site managers to prominently display featured listings for optimal exposure.

Of course you can use this theme for ANY business or industry and customize to meet your needs. All of the image sizes are consistent between themes so you may choose to switch themes at any time and will not lose the integrity or compromise the design of your directory website.

Interested on having this Restaurant Directory Theme? If you are new on eDirectory, signup today! Already a customer and ready for v11.1? Request your upgrade!