Whether you have recently purchased an eDirectory license or are thinking about creating revenue-generating online directories, it’s very important to understand what is involved in developing, building, launching, and marketing your site in the first year and beyond. Continue reading to find…
The American Ceramic Society - Case Study Executive Summary This case study focuses on the use of an online directory to increase engagement in a member driven association or not for profit. The directory is not only helpful for those in the…
Summary Who: Gleames Design (on behalf of Ohio Bridal) Where: Pierce, Nebraska & Springboro, Ohio When: 2009 What: Create a highly customized, interactive directory driven site for Ohio Bridal. Abstract While Ohio Bridal has become one of the most dominant…
The Google Long Tail: Opportunities to generate unparalleled search traffic through online directories If you’re already familiar with the Google Long Tail, the first part of this document will serve as a refresher, and perhaps open your eyes to a few…
Grow Your Directory Site’s Traffic with Curated Content Content curation is one of the fastest ways to achieve growth in web traffic for publishing, directory, business and media sites. With the rise of social media and growth of mobile devices, content…
How Inbound Marketing Can Grow Your Niche Business or Online Directory Inbound marketing - for online directory and other businesses models - is defined as the marketing activities that bring visitors in, rather than having to go out to get a prospect’s…
Marketing an Online Directory Whether you have an existing directory you’re working from, or you’re using eDirectory to get your business off the ground, there are many ways to better position your site for success. While we provide our customers with…
Tips on running the sales team By James Chubb, CEO Do you really need a sales force? Online directories are a great business model. They are easy to get started, overhead costs are low, and they can generate the best type…
Selling Advertisers in Your Directory In “Marketing a Directory” we talked about the value of maintaining a strong, narrow focus when it comes to the content of your site. Often times, this becomes one of the best selling points you can…
SEO Toolkit for Directory Sites Most people understand that they want to increase their SEO and that it can be important to growing their site and business, yet few actually know the steps and tools to go about doing it. Sound…
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