Online Directory Resources for you to build, manage, monetize and grow your business.
Category Archives: Webinars
We invite our clients and enthusiasts from all over the world to join us for a collaborative learning experience about the eDirectory website platform.
The Listing Template Editor is one of the most powerful features of eDirectory. With it, you can create or edit listing models for any type of niche or scenario you might need, adapting the widgets with the visual editor, adding or removing them easily but also creating custom fields that will make your listings tailored to your sponsors.
The Listing Template Editor resources
Where you’ll build the Listing Detail Page
Drag & Drop visual editor
Use one template for all listings
Create templates for individual categories
Create custom fields
Adjust/Modify design
Remember: content is (still) king
The most effective (tried and true) method to keep users coming back to a website is by having great quality content. Avoid spreading content too thin on your online directory and aim for very detailed descriptions with current data and depth of content, with rich images and videos whenever possible.
Go for the basics, following the instructions mentioned above and try offering unique data that users won’t find on other sites, this creates a need that only your online directory will fulfill.
Lastly, this is one of the most time-consuming tasks when creating an online directory, and it is exactly when the Listing Template Editor comes in handy. Once everything is set up, it will speed up the process of sponsors posting content on your website.
A well-designed real estate website is crucial for the success of any real estate business. It helps to connect buyers and sellers and provides a central location for all relevant information. Furthermore, it can help to streamline the buying and selling process.
The eDirectory’s Real Estate Theme is designed for desktop and mobile devices. It ensures that users can easily find what they’re looking for, whether it’s property listings, filters, contact information, or other essential features. This reduces frustration and enhances overall user satisfaction.
In this Webinar, we’ll cover the main aspects of how you can configure your eDirectory Real Estate Website using a pre-determined setup of Listing Categories and Listing Templates.
First, create 3 main categories: Real Estate Agencies, Realtors, and Properties. Based on these 3 profiles you will create 3 new Listing Templates, feel free to add or remove any widgets and other fields you believe are important for each profile. Pro tip: don’t forget to turn on the real estate fields in the Property template so it will give you access to all information needed to list a property such are type of operation, pricing, area, number of bedrooms, and so on.
Webinar: The eDirectory Real Estate Theme
Conclusion
Our eDirectory Real Estate theme was created after gathering extensive feedback from both our customers and the market. Unlike a plugin, this theme is included in the newest version of eDirectory and can be found under the Design Menu, themes. If you are not currently running eDirectory V13.3, please visit our website and fill out a form to request an upgrade.
*We are not affiliated, associated, authorized, endorsed by, or in any way officially connected to the tools and sites mentioned in the webinar.
We’re are excited to present the newest version of eDirectory: Version 13.3. Now, with the brand new Real Estate theme and our biggest innovation yet, the ChatGPT integration to create content and rich listing descriptions. This integration facilitates the creation and optimization of long and short descriptions, search keywords, and SEO elements for Listings, Events, Classifieds, and Deals. Additionally, for Blog Posts and Articles, the integration offers an Assistant to aid in content ideation. Experienced users can input their own prompts, enabling Chat GPT to generate customized content.
In this webinar, we covered thoroughly the aspects of this new integration, presenting in detail the possibilities on how to achieve quality results in terms of written descriptions.
We briefly covered the new updates to the Real Estate Theme, which includes a refreshed layout, enhanced labels, and full compatibility with eDirectory mobile apps. In addition, it introduces two exclusive search widgets.
The Marketplace Widget also undergone an important update. Introduced in version 13.2, publishers can now generate their own catalog of products and services. The pricing field is optional and text, such as “Special Pricing,” can be included.
Monetizing an online directory is a lucrative endeavor in today’s digital landscape. Google AdSense has been a go-to platform for many website owners to generate revenue through display ads. However, relying solely on AdSense may not always be the most profitable choice. In this article, we will explore some of the top AdSense alternatives to help you maximize your earnings from your online directory.
eDirectory Monetization Options
eDirectory offers a versatile range of monetization options to empower online directories and community-based platforms. These include revenue streams such as listings, classifieds, events, articles, and banner ads. Directory owners can generate income by charging businesses and individuals for premium listings and classified ads, organizing and promoting events within their community, providing a platform for informative articles, and offering strategic banner ad placements to advertisers. This comprehensive suite of monetization features enables eDirectory users to diversify their income streams while enhancing the value they provide to their audience.
Adsense Alternatives to Monetize Your Online Directory
1. Media.net
Media.net is a prominent AdSense alternative that specializes in contextual advertising. It serves high-quality ads and offers various ad formats to choose from. Media.net is known for its user-friendly interface and excellent customer support. It’s a popular choice among publishers, especially those with niche websites or online directories.
2. PropellerAds.com
PropellerAds.com is a global advertising network that provides a wide range of ad formats, including push notifications, native ads, and interstitials. It’s a great choice for publishers looking to diversify their ad inventory and increase revenue. PropellerAds.com also offers detailed analytics and optimization tools to help you maximize your earnings.
3. Adsterra.com
Adsterra.com is another alternative that caters to both publishers and advertisers. It offers a variety of ad formats, including popunders, banners, and push notifications. Adsterra.com is known for its competitive payouts and user-friendly platform. They also provide advanced targeting options to help you reach your desired audience.
4. Adversal.com
Adversal.com is a premium CPM ad network that focuses on providing high-quality display ads. While they have strict approval requirements, their payouts are often higher than other networks. Adversal.com offers a 100% fill rate and provides excellent support to its publishers.
5. Monumetric.com
Monumetric.com is an ad management platform that offers a range of monetization solutions. They work closely with publishers to optimize ad placements and increase revenue. Monumetric.com provides access to premium ad exchanges and offers competitive CPM rates.
6. Infolinks.com
Infolinks.com specializes in in-text and in-frame ads, making it a unique AdSense alternative. They provide a non-intrusive way to monetize your content. Infolinks.com is easy to integrate and offers various ad customization options.
7. Yllix.com
Yllix.com is an ad network that provides a wide range of ad formats, including popunders, mobile redirects, and sliders. They offer competitive rates and a user-friendly platform. Yllix.com is suitable for online directories looking to monetize their traffic effectively.
8. SheMedia.com
SheMedia.com is a leading platform for female-focused content and advertising. If your online directory caters to a female audience, SheMedia.com can be an excellent choice. They offer a variety of ad formats tailored to women’s interests.
9. Outbrain.com
Outbrain.com is a content discovery platform that focuses on native advertising. It’s a great option for online directories that want to promote sponsored content in a non-disruptive manner. Outbrain.com provides personalized recommendations to engage users effectively.
10. Taboola.com
Taboola.com is a prominent native advertising platform similar to Outbrain. It offers content discovery solutions that can seamlessly blend with your online directory’s content. Taboola.com is known for its vast network of publishers and advertisers.
Affiliate Marketing Strategies
In addition to ad networks, affiliate marketing can be a powerful monetization strategy for online directories. Promoting relevant products or services to your audience and earning commissions on sales can boost your revenue. Some top players in the affiliate marketing field include:
Amazon Associates: The Amazon affiliate program allows you to promote a vast range of products and earn commissions on each sale.
ShareASale: ShareASale is an affiliate marketing network that connects publishers with a wide variety of advertisers and products.
ClickBank: ClickBank specializes in digital products and offers high commissions for affiliates promoting ebooks, software, and more.
CJ Affiliate: CJ Affiliate (formerly Commission Junction) is a well-established affiliate network with a diverse range of advertisers.
Rakuten Advertising: Rakuten offers a global affiliate marketing network with opportunities to partner with top brands.
Webinar: Adsense Alternatives to Monetize Your Online Directory
Conclusion
In conclusion, diversifying your monetization strategies beyond Google AdSense can significantly increase your online directory’s revenue. Explore the mentioned alternatives and consider incorporating affiliate marketing to maximize your earnings. Remember to test different approaches and analyze your results to find the best combination of strategies for your specific audience and niche.
*We are not affiliated, associated, authorized, endorsed by, or in any way officially connected to the tools and sites mentioned in the webinar.
Just 90 days ago, our last webinar featured only Chat GPT as an available tool. Today, we’re excited to introduce Bard and Llama, along with several other API-based tools. Explore how content marketing, a powerful digital strategy, engages and captivates both site visitors and advertisers. Leverage this approach to build authority, connect with your target audience, and boost customer acquisition and retention.
How to start? Prompting
The prompts for ChatGPT are suggestions to guide it on what should be generated next. Prompts can also be used to refine the output by providing additional information or feedback on what was generated. In summary, prompts are a useful tool to assist in guiding and customizing text generation by ChatGPT.
Tips on Prompting
Talk to the AI like you would talk to a person. When talking to a person, it would be natural to expect someone to miss your point initially and require clarification. This is called interactive prompting. Don’t be afraid to ask multi-step questions. Ask a question, and get a response. Based on that response, ask another question.
Set the stage and provide context. Writing a ChatGPT prompt often involves providing relevant background information to set the context of the query.
You can tell the AI to assume an identity or profession. You can make ChatGPT write like it was a pirate or Shakespeare, but you can also have it write like it’s a teacher, a marketing exec, a journalist, or any other perspective you want it to consider.
Test. Test. Test. Different prompts, approaches, versions, rephrasing. Until you get the desired output.
Prompts for Content Marketing
Write a blog post about the Best of Miami, Florida.
Provide a comprehensive guide to planning a perfect vacation in Miami Beach, including tips on accommodations, dining, and must-visit attractions. This blog post must contain at least 2,000 words. Your tone is friendly and informal.
Paragraphs must be a maximum of 4 lines long. Include bullet points summarizing the main topics. Create a list of suggested images. For the SEO portion, write a meta description under 160 characters.
Webinar: Integrations to Power Up Your Online Directory Website
Now let’s get to the good part and show examples of AI Prompts for Content Marketing that you can start using right away! Remember, always double-check all the information the AI tool gives back to you after you prompted.
prompt ideas for Online Directory’s Content Marketing
Create five pieces of compelling copy that will encourage customers to sign up for our email list about deals in Miami.
Create four different email subject lines to promote our upcoming newsletter about deals in Miami.
Develop three ideas for content to include in an email drip campaign for new Miami Deals Newsletter subscribers.
Create five pieces of compelling copy that will encourage customers to download our mobile app.
Provide a comprehensive guide to planning a perfect vacation in Miami Beach, including tips on accommodations, dining, and must-visit attractions.
Showcase the vibrant street art and cultural experiences in Miami’s Wynwood Arts District.
Highlight family-friendly attractions, parks, and activities in Miami to help parents plan a memorable trip with their children.
Feature the diverse and delicious culinary scene in Miami, with recommendations for iconic dishes and local eateries.
Uncover lesser-known attractions and hidden gems in Miami that offer unique experiences for travelers.
Provide an overview of Miami’s most beautiful beaches, complete with information on water sports, relaxation spots, and beachfront dining.
Offer recommendations for nightlife, entertainment venues, and live music hotspots in Miami.
Create an advertising campaign about an online travel guide for Miami City targeting all types of travelers. Include key messages and slogans and choose the best media channels for promotions.
Create 3 call-to-action button ideas based on the contents of this blog post URL: [Insert URL].
List 5 viral Instagram Reels ideas about traveling to Miami.
I want to run a giveaway on Facebook to generate leads for my online travel guide. What steps can I take to make that happen?
Create 5 tweets from my blog post below
Generate five ideas for YouTube videos around the topic of Visit Miami.
Write a full YouTube script with tips on Car Rental in Miami, Florida.
Create a three-month social media campaign outline for my online travel guide for Miami, Florida.
Build a six-month social media calendar for an online travel guide in Miami Florida. The guide is present on Twitter, Facebook, and Instagram. Include special events, holidays, and regular posts that will engage customers.
In today’s digitally driven world, an online directory has become an indispensable tool for individuals and businesses alike. Whether you’re seeking specific services, looking for contact information, or aiming to establish your business’s online presence, online directories offer an invaluable resource. eDirectory stands as a prominent option in this arena, offering an intuitive and comprehensive platform.
In this webinar, we delve into the strategies and integrations to power up your online directory website and make it smarter than the competition.
Webinar: Integrations to Power Up Your Online Directory Website
Selected integrations for you to explore
The eDirectory marketing team hand-picked a few integrations that are useful and easy to install but, as mentioned in the webinar, it’s not necessary to use everything shiny and new to stand out. You should carefully evaluate every widget you wish to add to your site, balancing loading speeds with the user experience.
Social media feeds: https://elfsight.com/social-feed-widget/
Show reviews from Google, Facebook, and Amazon: https://elfsight.com/all-in-one-reviews-widget/
Keyword research for online directories is a key element to understanding the opportunities your website has to rank higher on search engine result pages (Google, Bing, Yahoo, etc). Google won’t display your page if it doesn’t find any search terms in it (or other search engines).
You can use keyword research to determine whether a topic you want to write about has strong search demand. The result will be a consistent stream of highly targeted visitors to your page if your page ranks well in Google for its target keyword.
In order to do it right, you need to do two things:
You should have a thorough understanding of your niche
Knowledge of how keyword research tools work
In this webinar, our CEO James Chubb along with the marketing team shows how to determine which strategic keywords to target in your website’s content, and how to craft that content to satisfy both users and search engines.
Webinar: Keyword Research for Online Directories
The second part of the webinar demonstrates how to use professional keyword research tools such as the Google Ads Keyword Planner and SEMRush. Following that, we showed how to add keywords to your eDirectory website.
Since eDirectory’s code is written with SEO in mind. The structured code makes it easy for search engines to index and understand what is important.
This webinar discusses some ways to present curated content on your website’s home page. It is important to understand which widgets are most relevant to your website and audience since eDirectory offers several different widgets to enhance your home page.
Since this is the first touch point between visitors and your online directory, it deserves special attention. From a minimalist approach to a fully stacked model, there is a lot you can build with eDirectory.
We will also cover tools to track the interaction of users with your online directory through
eDirectory, as the sole platform in the market offering a native mobile app builder, empowers site owners like you to effortlessly create, customize, and publish your online directory website on both Google Play and the App Store. Here are the key features of the eDirectory Mobile app integrated builder:
Fully Native Apps: Your apps will be fully native, bearing your brand and residing in your app store account.
Unified Data and Management Interface: Manage your app and web content using the same intuitive interface.
Extensive Customization: Customize your app in multiple ways to align with your unique requirements.
Dynamic Layout Updates: Publish changes to your app’s layout on the fly, ensuring flexibility and adaptability.
Self-Submission or eDirectory Submission Service: Choose to self-submit your app or utilize eDirectory’s submission service for a seamless process.
By embracing a mobile app, you ensure that your online directory holds a prominent position on your users’ cellphone home screens, offering the following advantages of native apps:
Brand Visibility: Your app icon will reside on your users’ home screens, maximizing brand exposure.
Reduced Bounce Rate: Unlike web-based experiences, users are less likely to navigate away from your app.
Seamless Interface: Native apps provide a smooth and optimized user interface for enhanced user experience.
GPS-based Location Accuracy: Leverage GPS functionality for accurate location-based services within your app.
Notifications: Engage with your users through push notifications, delivering timely updates and messages.
Additional Monetization Opportunities: Native apps open doors to additional revenue streams for your online directory.
By leveraging these features and benefits, eDirectory empowers you to create a comprehensive mobile presence that ensures your online directory remains at the forefront of your users’ attention and offers a superior user experience.
Webinar: Creating Sponsorship Opportunities for Online Directories
*We are not affiliated, associated, authorized, endorsed by, or in any way officially connected to the tools and sites mentioned in the webinar.
Operating an online business, such as a business directory website, presents an excellent opportunity to generate passive income through various available avenues. In this webinar, the eDirectory team showcases strategies for online directory owners to enhance sponsorship opportunities, thereby attracting fresh paying members.
eDirectory BUILT-IN monetary features
First and foremost, you will discover the key financial tools that come pre-packaged with eDirectory. These tools are specifically designed to simplify your financial management by providing effortless control over your monetary reports. Additionally, you can rely on features such as recurring charging and automated tasks. Let’s delve into the primary monetary features offered by eDirectory:
Levels & Plans Builder: With this feature, you can effortlessly create and customize various subscription levels and plans to cater to your customers’ needs.
Recurring Payment: eDirectory facilitates recurring payments, ensuring a seamless and convenient payment experience for your users.
Free Trials With Stripe: You can offer free trials to potential customers using the Stripe payment gateway, allowing them to explore your directory’s offerings before committing.
Automated Billing Reminder Emails: eDirectory automates the process of sending billing reminder emails to your customers, reducing the need for manual follow-ups.
Customizable Invoices: Tailor your invoices to align with your branding and business requirements using eDirectory’s customizable invoice feature.
By exploring and leveraging these tools, you can enhance both your experience as the site owner and the satisfaction of your new and existing sponsors. eDirectory is fully optimized to work seamlessly with leading payment gateways in the market, and its plans and levels configuration ensures that your customers can easily find and subscribe to the ideal subscription tier.
Online media selling opportunities
eDirectory offers a range of compelling options to monetize your website through media sales. Here are the key selling points that users seek when considering a paid subscription:
Increased Online Visibility: eDirectory empowers your business with heightened online visibility, making it easier for potential customers to find you in search results.
Improved Local Search Rankings: Enhance your local search rankings, ensuring that your business stands out in the local market.
Enhanced Business Credibility and Trust: Boost your business credibility and establish trust among your target audience, leading to increased conversions.
Lead Generation: Generate valuable leads for your business, attracting potential customers who are actively searching for your products or services.
Cost-Effective Marketing: eDirectory provides a cost-effective marketing solution, allowing you to reach a wide audience without incurring exorbitant advertising expenses.
Business Growth: By leveraging the power of eDirectory, you can drive business growth, expand your customer base, and increase revenue potential.
The Online Directory Business model effectively addresses these pain points by offering a competitive solution that provides significant value to businesses and enhances their online presence on search engines like Google.
Discover how eDirectory can propel your online business to thrive by capitalizing on new sponsorship opportunities to attract prospective clients.
Webinar: Creating Sponsorship Opportunities for Online Directories
*We are not affiliated, associated, authorized, endorsed by, or in any way officially connected to the tools and sites mentioned in the webinar.
